Jeep
The origin of the term "jeep" is somewhat of a mystery; popular notion has it that the vehicle designation "GP" (for "General Purpose") was phonetically slurred in pronunciation, eventually becoming "jeep".  However, many claim that the more likely origin is a reference to a character from Popeye.  Jeep started out as a military vehicle and was later considered a Willys-Overland model, so it didn't really originally have a logo unless you count the word "Jeep" in parentheses, which appeared in the same typeface from civilian introduction in '46 well into the '60s.
Click here to see all models available for hire
Click on an item below to see one of the models available for hire

Probably the closest thing to a Jeep logo appeared in '63 in the center of Wagoneer and Gladiator hubcaps and steering wheels. 

 

This was the same time Kaiser dropped the Willys name, changing the division name from Willys Motors to Kaiser Jeep Corporation and establishing Jeep as a stand-alone brand name.  This emblem was a circle (in some illustrations looking vaguely like a stylized rendition of a Warn locking hub) with two gold quarters, two red quarters, and the "Jeep" name across the middle. After AMC's purchase of Jeep in 1971, the gold was replaced by blue.

Classic Car Hire World

 

Classic Car Hire World is a Trading name of The Open Road (Classic Hire) Ltd,
Avon Lodge, Watery Lane, Sherbourne, Warwick, Warwickshire CV35 8AL
Registered in England and Wales No: 3901995. VAT No: GB 192431609

The layout and contents of this website are Copyright of The Open Road (Classic Hire) Ltd

 

Description of individual companies, company logos, pictures of cars and advertisers' logos are copyright of the respective companies.

 

The site was designed by Tom Owen of photografic and built and run by Quinsolve  using their Content Management System ContentOK